Daytime Running Lights

Small lights, massive impact. Studies show that using daytime running lights on every ride is the single most effective thing cyclists can do to stand out to motorists. Bontrager Daytime Running Lights are designed with a specific flash, focus and range to help you be seen from a meaningful distance on every ride, day and night.
When you use a flashing rear light during the day, you’re up to 2.4x more noticeable than a rider using no lights at all (and up to 1.4x more noticeable than a rider using a light in steady mode).
Research shows a 33% decrease in accidents for bicycles outfitted with Daytime Running lights.* There’s a similar trend in both cars and motorcycles that use DRLs, with 25% and 13% drops in collisions respectively.
8 out of 10 cycling accidents occur during daylight hours, when most people are riding and driving. Daytime Running Lights are the single most effective product to help increase your noticeability during these peak hours.